Our team

PURE SUPPORT Leadership Team:

Joeri Perneel - CEO

As the Chief Executive Officer (CEO), Joeri Perneel leads the overall direction and strategy of PURE SUPPORT. He is responsible for setting the company's vision, overseeing its long-term goals, and ensuring its financial health. Perneel plays a key role in securing partnerships, managing senior staff, and representing PURE SUPPORT in public forums.

Thais D'haeyer - Production Manager

Thais D'haeyer is the Production Manager at PURE SUPPORT. Thais is responsible for overseeing all aspects of production, ensuring the smooth operation of manufacturing facilities, and maintaining quality control standards. He manages production staff, develop production schedules, and source materials to meet customer demand.

Nina Bogaert - Key Account Manager

Focused on Cansuna, Nina builds strong partnerships with retailers, vets, and distributors to expand reach. She drives sales, provides product education, and ensures more pets benefit from CBD wellness.